PR Heroes and Villains

PR Heroes and Villains

This week’s PR hero is…..Heinz Ketchup Unless you’ve had your head buried in the sand this month, it’s been impossible not to be aware of the Great Fridge Debate that refuses to go cold.   It all began when the Clapham branch of the supermarket chain Asda asked...
Top tips for email-marketing

Top tips for email-marketing

Most of us are well accustomed to our inboxes brimming with emails from companies pushing their products and services. There’s no denying that email marketing is a fantastic tool, and thanks to the introduction of platforms like MailChimp companies can easily...